- PART A: PLAIN ENGLISH SUMMARY
- PART B: LEGAL TERMS AND CONDITIONS
- PART C: JURISDICTION-SPECIFIC ADDENDUMS
- PART D: ENTERPRISE INTERNAL MANUAL
Module: CrowdFunding (UTSAV DAAN™)
Document Type: Hybrid — Plain English + Legal Reinforcement
Trademark: UTSAV DAAN™ is a registered trademark of MyMahotsav Futuretech Ltd
Jurisdictions: Global (compliant with India PMLA, UK MLR, US BSA, EU AMLD)
Version: 1.0
Effective Date: 25th February, 2026
PART A: PLAIN ENGLISH SUMMARY #
Keeping UTSAV DAAN™ Safe from Fraud and Financial Crime #
UTSAV DAAN™ takes financial crime seriously. We have systems to detect, prevent, and report fraud, money laundering, and terrorist financing.
What You Need to Know #
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We verify who you are: Before you start a Campaign or donate significant amounts, we need to confirm your identity (KYC).
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We monitor transactions: Our systems look for suspicious patterns—unusual activity gets flagged.
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We cooperate with authorities: If we detect potential money laundering or fraud, we report it to financial intelligence units as required by law.
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We block bad actors: Individuals or entities involved in fraud are permanently banned.
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We protect legitimate users: These measures protect genuine fundraisers and donors from being exploited by criminals.
PART B: LEGAL TERMS AND CONDITIONS #
1. POLICY STATEMENT #
1.1 UTSAV DAAN™ is committed to the highest standards of anti-money laundering (AML) and counter-terrorist financing (CFT) compliance. We implement risk-based procedures to detect, prevent, and report suspicious activities.
1.2 This Policy applies to all Users, Fundraisers, Beneficiaries, Contributors, and Support Group members.
2. KYC (KNOW YOUR CUSTOMER) REQUIREMENTS #
2.1 When KYC is Required #
| User Type | KYC Required | Threshold |
|---|---|---|
| Fundraiser | Always | Prior to the Campaign launch |
| Support Group | Always | Prior to designation |
| Contributor | Risk-based | Above [₹50,000 / £500 / $600] cumulative |
| Beneficiary | Always | Prior to disbursement |
| High-Risk Jurisdiction | Always | Any transaction |
2.2 KYC Documentation #
For Individuals:
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Government-issued photo ID (Passport, Driver’s License, National ID, Voter ID, Aadhaar*)
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Proof of address (utility bill, bank statement – <3 months old)
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PAN Card (India) / Tax Identification Number (other jurisdictions)
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Photograph (for verification)
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*Aadhaar used only with consent and VID where applicable
For Entities:
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Certificate of Incorporation/Registration
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Memorandum & Articles / Trust Deed
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PAN/Tax ID
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List of authorised signatories with ID proof
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Board resolution authorizing Campaign
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Proof of registered address
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Beneficial ownership declaration (>25% holders)
2.3 Verification Methods #
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Digital KYC: Video-based verification with live photo matching
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Document Verification: Automated checks for tampering/forgery
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Database Cross-check: Sanctions lists, politically exposed persons (PEP) lists
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Biometric: Where legally permitted and technically feasible
2.4 Ongoing Due Diligence #
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Periodic re-verification (every 2 years for low risk, annually for high risk)
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Transaction monitoring for unusual patterns
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Trigger-based review (material changes, suspicious activity)
3. ANTI-MONEY LAUNDERING CONTROLS #
3.1 Risk Assessment #
UTSAV DAAN™ maintains a risk-based approach considering:
| Risk Factor | Indicators |
|---|---|
| Geographic | FATF high-risk jurisdictions, sanctioned countries, and conflict zones |
| User Type | Complex ownership structures, cash-intensive businesses, and politically exposed persons |
| Transaction | Structuring (small amounts to avoid thresholds), rapid movement, inconsistent with stated purpose |
| Campaign Type | Vague purpose, unrealistic claims, pressure tactics, and reluctance to provide information |
3.2 Transaction Monitoring #
3.2.1 Automated monitoring flags:
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Multiple contributions from the same source to related campaigns
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Contributions just below reporting thresholds
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Rapid withdrawal requests after funding
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Inconsistent geographic patterns
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Round-dollar amounts from multiple sources
3.2.2 Manual review triggered for flagged transactions.
3.3 Suspicious Transaction Reporting #
3.3.1 When suspicious activity is identified:
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Internal investigation conducted within [48 hours]
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If confirmed, Suspicious Transaction Report (STR) filed with:
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India: Financial Intelligence Unit (FIU-IND)
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UK: National Crime Agency (NCA)
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US: FinCEN
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EU: Respective FIUs
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3.3.2 Tipping off prohibition: Users must not be informed that a report has been filed.
3.4 Sanctions Screening #
All Users and Beneficiaries screened against:
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UN Security Council Sanctions List
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OFAC (US) Specially Designated Nationals List
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EU Consolidated Sanctions List
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UK Sanctions List
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Individual country watchlists
Matches result in immediate account freezing and reporting.
4. FRAUD PREVENTION #
4.1 Types of Fraud Monitored #
| Fraud Type | Description |
|---|---|
| Identity Fraud | Using fake/stolen identities |
| Document Forgery | Altered or fabricated documents |
| Impersonation | Posing as a legitimate entity without authorisation |
| Phishing | Attempting to steal user credentials |
| Fake Campaigns | Campaigns with no genuine underlying cause |
| Funds Diversion | Using funds for purposes other than stated |
| Contribution Fraud | Using stolen payment instruments |
| Sybil Attacks | Multiple fake accounts to inflate support |
4.2 Fraud Detection Measures #
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Device fingerprinting
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Behavioral analytics
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Document forensics
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Payment velocity checks
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Cross-Campaign analysis
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External database checks
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Community flagging system
4.3 Fraud Response Protocol #
Upon fraud detection:
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Immediate freeze of Campaign/Account
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Investigation within [72 hours]
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Notification to affected parties (with restrictions if tipping off risk)
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Law enforcement referral for criminal fraud
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Permanent ban of fraudulent actors
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Asset tracing for fund recovery, where possible
4.4 Chargeback and Dispute Management #
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Contributors must first attempt resolution through the Platform
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Evidence package prepared for payment processor disputes
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Fraudulent chargebacks (friendly fraud) contested
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Repeat abusers blocked from Platform
5. RECORD KEEPING #
5.1 UTSAV DAAN™ maintains records:
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KYC documents: Minimum 5 years after account closure
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Transaction records: Minimum 5 years (10 years for high-risk)
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STR copies: As required by law (typically 5 years)
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Investigation reports: 7 years
5.2 Records stored securely with access controls and audit trails.
6. COMPLIANCE GOVERNANCE #
6.1 Designated Compliance Officer:
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Name: [Insert Name]
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Title: [Insert Title]
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Contact: [Insert Email/Phone]
6.2 Compliance Responsibilities:
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Policy implementation and review
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STR filing oversight
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Employee training
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Regulatory liaison
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Annual independent audit
6.3 Employee Training:
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Annual AML/CFT training is mandatory
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New hire training within 30 days
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Specialised training for the compliance team
7. USER OBLIGATIONS #
7.1 Users must:
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Provide accurate, complete information
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Update information when changed
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Do not structure transactions to avoid reporting
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Report suspected fraud to the Platform
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Cooperate with investigations
7.2 Non-compliance results in:
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Account suspension
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Fund freezing
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Reporting to authorities
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Permanent ban
PART C: JURISDICTION-SPECIFIC ADDENDUMS #
INDIA ADDENDUM #
Legal Framework:
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Prevention of Money Laundering Act, 2002 (PMLA)
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PMLA Rules, 2005
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RBI Master Direction on KYC
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FIU-IND Reporting Formats
Thresholds:
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Identity verification for all Fundraisers
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Suspicious transaction reporting mandatory
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Cash transaction limit: ₹2 lakh (where applicable)
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Cross-border wire transfer reporting
PEP Definition: Includes foreign political figures, their family members and close associates.
UK ADDENDUM #
Legal Framework:
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Money Laundering, Terrorist Financing and Transfer of Funds Regulations 2017
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Proceeds of Crime Act 2002
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Terrorism Act 2000
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FCA Handbook
Thresholds: Occasional transaction > €2,000 requires CDD.
SAR Filing: Via NCA’s SAR Online system.
US ADDENDUM #
Legal Framework:
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Bank Secrecy Act (BSA)
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USA PATRIOT Act
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FinCEN Regulations
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OFAC Sanctions
Thresholds:
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Cash payments > $10,000: Currency Transaction Report
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Suspicious Activity Report (SAR) for transactions > $5,000 with suspicion
Patriot Act Section 326: Minimum verification standards.
EU ADDENDUM #
Legal Framework:
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5th Anti-Money Laundering Directive (AMLD5)
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6th Anti-Money Laundering Directive (AMLD6)
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Respective national implementations
Beneficial Ownership: Register of beneficial owners >25% required.
PART D: ENTERPRISE INTERNAL MANUAL #
For UTSAV DAAN™ Compliance Team #
A. Alert Triage Matrix #
| Alert Type | Priority | Action | SLA |
|---|---|---|---|
| Sanctions Match | CRITICAL | Freeze account, notify Compliance Officer | Immediate |
| PEP Identification | HIGH | Enhanced due diligence, escalation | 4 hours |
| Structuring Pattern | MEDIUM | Transaction analysis, possible SAR | 24 hours |
| Document Discrepancy | LOW | Request additional docs | 48 hours |
B. Investigation Workflow #
Step 1: Initial Review (4 hours)
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Gather all available information
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Review transaction history
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Check previous flags
Step 2: Enhanced Due Diligence (24-48 hours)
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Request additional documentation
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Conduct open-source research
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Verify with external databases
Step 3: Decision
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No further action (document)
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Enhanced monitoring
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File STR
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Law enforcement referral
Step 4: Documentation
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Complete investigation report
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Preserve evidence
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Update case management system
C. Regulatory Reporting Deadlines #
| Jurisdiction | Report Type | Deadline |
|---|---|---|
| India (FIU) | STR | 7 days from determination |
| UK (NCA) | SAR | As soon as practicable |
| US (FinCEN) | SAR | 30 days from detection |
| EU (varies) | STR | Typically immediate |






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